A web analytics audit helps measure the performance and accuracy of the analytics tools employed a company. At envigo, we understand that in order to get the maximum ROI on your analytics efforts and investments, your technology must be aligned to your business goals. Our analytics team is well-equipped to carry out your objectives. A thorough review of the web analytics is recommend to put to rest any doubts that may arise following a campaign. As part of our approach, we evaluate visitor information, configuration settings and conversion metrics. An audit will also determine whether the analytics solution is being used to its full potential. We employ several tools that would help ascertain the correct implementation of the web analytics system. At envigo, such an audit is executed in an orderly manner where progress is duly documented at each step. For more information on web analytics audit, refer to our blog today.